amazing results, 28 Feb. 2011

I bought this product cause i wanted to lighten my hair to a bright red. i used it on faded red dye ( alittle orangey but not very light) and dark brown roots with a 40 vol developper. The ratio is 2:1, And i truly LOVE the results. Its really bright and in fact i couldn't imagine my hair turning any brighter than that. It's red with a slightly pink base i think but my previously dyed hair had pink base so the color might be different in your hair. I highly reccomend it. It's really cheap and i bought two bottles and the dye was more than enough for my hair (my hair is medium thick and below my armpitsps. my roots is almost the exact same color as the rest of my hair (i was worried about that)nobody noticed any difference :D

This review is from: L'Oreal Excel Hicolor Highlights Red 34 g (Misc.)

Amazing! Pictures don't lie!!, 18 May 2015

You can't go wrong with this dye as u can see in the pictures I went from dark brown to intense Rihanna red in just one setting. U must mix the dye in with developer and ideally if you have dark hair you need 30 volume. Not the bleaching developer. Go to sallies and ask for lightning developer to go with loreal hi lights red and they will give u what u need and it cost like 1.99. The developer isn't harsh on your hair either like bleach would be. Follow the instructions exactly as the read and you can't go wrong. The entire process was quick and easy. The one and only downside to red hair is the mess your left with every time you wash your hair. It's like someone was murdered in your bath tub ' red hair isn't cheap to maintain so don't enter into red hair if you cant afford the upkeep. The red dye fades very quick and you'll need to refresh it ever three or four weeks. Again sallies and Amazon sell a red paste which u mix in a small amount with your conditioner, apply it to your hair...

This review is from: L'Oreal Excel Hicolor Highlights Red 34 g (Misc.)

Amazing for dark, stubborn hair!!!, 20 July 2015

I've been trying to dye my hair bright red for years but never been able to. I have really dark brown hair that has been dyed so often, no colour really takes to it. I've tried stripping it and then applying red dye, bleaching it before dye but nothing works. Bought L'Oreal hi lights on a whim and absolutely love the result. My hair is the shade of red I've always wanted it and it only took one application!!! If you have really dark, stubborn hair, I would definaetly recommend it. I mixed half of the red colour with half magenta and added to a 20% cream developer. This product is amazing, will be buying again for sure.

Verified Purchase This review is from: L'Oreal Excel Hicolor Highlights Red 34 g (Misc.)