Good., 25 July 2015

I died my hair thinking this was my natural hair colour but it wasn't... But it did blend in very well with it. My hair didn't turn out this exact colour but it still looked nice. Above all I really liked the colour :)

This review is from: L'Oreal Paris Preference Hair Colour - Rimini Dark Blonde (Number 7), Pack of 3 (Personal Care)

Wonderfully shiny, 19 July 2015

This is one of the easiest hair dyes I've used, when the mix is made up it is almost colourless and goes on so easily, no eye-stinging, with an incredible high-shine, presumably the "elixir". It also seemed to rinse very quickly which with other dyes seems to take ages. Will certainly use again although I will experiment with other colours, this one has turned out more brown than red though to be fair I have quite a high proportion of grey hair.

This review is from: L'Oreal Paris Preference Hair Colour - Brooklyn Copper Auburn (Number 6.45), Pack of 3 (Personal Care)

Great platinum dye. Use only on already lightend hair., 20 Jan. 2016

Love this. I was going to go down my usual root of buying the professional tints and mixing with a 40 volume developer. Then I saw this and thought I'd give it a go first. I had already got my hair to a light ash blonde from a very dark brown over a couple of months. From using colour removal then moving on to pearl blonde dyes and then finally a couple of goes with the loreal preference 03 lightest ash blonde. The bottom layers of my hair were however being a little stubborn and staying about two shades darker or yellower than my top layers. So I used the loreal VERY platinum (two boxes on my longish Hair) and it was a success I then immediately toned my hair with directions silver vegetable dye (which is actually blue) mixed 2:1 with conditioner that comes with the very platinum dye. 2 parts directions one part conditioner. I left that on under plastic for about 30 mins and rinced. I tone the same way every four washes and then every time I top up my roots. Any questions...

This review is from: L'Oreal Paris Preference Hair Colour - Very Platinum, Pack of 3 (Personal Care)